UNIQUE APPROACH. STRONG RETURNS.
Established in 2012 as the management arm of Coastal Hospitality Group, CMC stands as a beacon of efficiency and profitability in the hospitality landscape. With a steadfast commitment to optimizing operations and maximizing profits without sacrificing guest experience, we’ve redefined the art of hotel management. Through innovative strategies and meticulous attention to detail, we empower each property to achieve its full potential in a competitive market and ultimately drive its long term real estate value.
A PROVEN STRATEGY.
Operating a hotel can be difficult. It takes experience, time, and plenty of resources to get it right. For small independent hotels, CMC has a blueprint for success that combines all of those pieces. It’s rooted in the unification of technology, corporate oversight, and efficient expense management. Everything from revenue management to marketing to property operations is optimized and taken care of by our team.
FLEXIBLE STRUCTURES.
CMC prides itself on being nimble and adaptable based on client needs to create a mutually beneficial and long term partnership. We are open to creative partnership structures including management agreements, NNN leases, or joint ventures. Prior to deciding on a structure, each opportunity undergoes a thorough evaluation process that considers ownership’s goals for the property, as well as an underwriting exercise that is inclusive of financial and operational projections. At that point, a strategic path to success is built and implemented.
EXPERTISE
A sophisticated, algorithmic, and dynamic pricing strategy powered by cutting edge technology, reacting to real-time demand drivers to always capture the highest RevPAR.
Revenue Management
Marketing & Distribution
Automated metasearch and SEO, redesigned website, and tailored channel distribution strategy to drive more direct bookings and optimize overall OTA presence.
Centralized Services
24/7 central reservation and customer care center handling bookings, requests, and any issues that may arise. Better guest service while also taking these tasks offsite and centralized at the corporate level.
Technology Implementation
From the property management system, to an automated check-in process, to housekeeping and maintenance management; CMC stays on top of industry-leading software trends to ensure the best possible operational technology stack, keeping efficiency and profitability top of mind.
A custom staffing strategy for each property based on its own unique needs with corporate oversight.
Staffing
Asset Management
Performance analysis and reporting, along with strategic asset management initiatives created at the corporate level to drive revenue and overall profitability.